There is no doubt that without an online presence in 2017 your chances in the fierce world of business are slim to none. The world quite literally revolves around the World Wide Web. Your website is your shop window and first impressions mean absolutely everything.
ToroPro had their sights set on a captivating website from day one. They already had a really strong image and brand, it was time to create images to match. Initially we wanted to produce:
- Images that reflected their brand as a theme throughout the site, showing the tape off at its very best
- Uniform images of each tape variant to populate the online store
- Images of their growing list of ambassadors and new product lines
Naturally most businesses will develop their brand over time, it is important to reflect this to their customers. Through an ongoing relationship with ToroPro we are able to react to new products such as the blue tape which was launched over a year later.