It began with one product image and over the course of a year CBZ Photo and ToroPro Tape have collaborated to create an impressive collection of images serving to market their exciting, and still quite new brand.
A few months later we created images with a Wimbledon theme to promote the tape during the Championship.
It created a clean image which was used with various tag lines by the ToroPro team, to reach their target audience with popular and relevant hashtags.
There is no doubt that without an online presence in 2017 your chances in the fierce world of business are slim to none. The world quite literally revolves around the World Wide Web. Your website is your shop window and first impressions mean absolutely everything.
ToroPro had their sights set on a captivating website from day one. They already had a really strong image and brand, it was time to create images to match. Initially we wanted to produce:
Naturally most businesses will develop their brand over time, it is important to reflect this to their customers. Through an ongoing relationship with ToroPro we are able to react to new products such as the blue tape which was launched over a year later.
Wherever possible make human contact!
Networking and creating a strong brand image within your industry or externally to your customers is vital.
Shots with a candid feel taken at a triathlon event of the ToroPro team in full swing helped to create some images which provided them with the human interest factor. Supplementing the product images these shots conveyed the passion behind the business and were invaluable in the creation of varied and engaging marketing content.
Images are such a strong tool, whatever your business there is usually a place for something visual.
Although in this digital age there is such a strong trend for online marketing and production sometimes a physical print is required. Quite often we find it creates such an impact on a customer - nothing quite beats a physical product in your hands.
As ToroPro evolved there became a pressing need to create some educational content for their customers in the form of instruction posters. They provided the expert knowledge to create the base of the information while we helped to replicate the stages of taping through simple image sequences.
It is always nice to show your business or product in 'action'. We try to capture images of customers using a service to promote it's value.
Here are examples of athletes showing off ToroPro Tape in practice.
This example shows you how much consistent, varied and personalised image content has really helped this company to grow into what it is today. We hope to continue creating new and exciting projects with ToroPro as they evolve. If you would like to explore their brand further please click below to go to their website.
If you would like your business to benefit, no matter how big or small the job we would love to talk with you. Please drop us an email and we will be in contact. Also feel free to explore our website to get a better feel for our work.